News for 'Media Marketing'

J&K Polls Bristles With Strange Possibilities

J&K Polls Bristles With Strange Possibilities

Rediff.com16 Aug 2024

'If, as happened in Baramulla during the 2024 Lok Sabha election, the youth in the Valley get triggered enough to jump into the wider fray, the end result would be difficult to predict, especially as the state's post-August 5, 2019 political format remains substantially fragmented and foggy,' points out Mohammad Sayeed Malik, the veteran commentator on Kashmir affairs.

Pre-monsoon rains claim 11 lives in Kerala in a week

Pre-monsoon rains claim 11 lives in Kerala in a week

Rediff.com25 May 2024

As heavy rains continue to lash Kerala, the India meteorological department on Friday issued an orange alert in eight districts in Kerala for Friday.

Hooch Tragedy: Will TN Go Dry?

Hooch Tragedy: Will TN Go Dry?

Rediff.com21 Jun 2024

Ironically, rival Tamil Nadu governments expend the most on social welfare schemes, especially targeting women and youth and children, but that money comes only by selling more liquor. There is always the specious plea, which has been peddled very many times in the past, that without licensed liquor, drinkers would go after hooch and there could be more hooch tragedies and hooch deaths. No one is convinced, but no one can dispute it either, comments N Sathiya Moorthy.

Why Election 2024 Is So Subdued...

Why Election 2024 Is So Subdued...

Rediff.com22 Apr 2024

'It's dull because this time the election is spread over such a long period.'

The Modi Premium

The Modi Premium

Rediff.com13 Dec 2023

Economic growth, which we are taking for granted, slows for a completely different set of local or global factors and the Modi premium vanishes, observes Debashis Basu.

What is Elon Musk doing in Beijing?

What is Elon Musk doing in Beijing?

Rediff.com28 Apr 2024

On a surprise visit to Beijing amid speculation that he may unveil Tesla's autonomous driving technology in the burgeoning electric vehicle (EV) market in China, billionaire Elon Musk on Sunday met Chinese Premier Li Qiang and discussed future expansion plans for his automobile.

Digital Competition Bill Wants Interoperability

Digital Competition Bill Wants Interoperability

Rediff.com19 Feb 2024

It is being suggested that apps, such as WhatsApp and Telegram, should share their APIs with each other to ensure there is interoperability, just as it exists across email services.

IPL valuation skyrockets by billions in 2024!

IPL valuation skyrockets by billions in 2024!

Rediff.com12 Jun 2024

The value of the Indian Premier League went up 6.5 per cent to USD 16.4 billion (around Rs 134,858 crore) in 2024, according to a report by American investment bank Houlihan Lokey.

Why 4,500 Indian IT Leaders Moved On

Why 4,500 Indian IT Leaders Moved On

Rediff.com18 Apr 2024

With the rush of growth after the pandemic slowing down, many leaders are moving to firms that may be smaller but are growing much faster and have the headroom to grow.

Should Govt Continue Covid Vax Drive?

Should Govt Continue Covid Vax Drive?

Rediff.com20 May 2024

India has covered enough population with vaccine and infection, but protein vaccines should remain available on payment basis for elderly and those with comorbidities.

Indians Are Saying NO To SUGAR!

Indians Are Saying NO To SUGAR!

Rediff.com9 May 2024

With rising incomes, education, and health awareness in India, especially in the big cities, droves of people are saying no to sugar.

Weizmann to move court against Western Union on trademark, logo issue

Weizmann to move court against Western Union on trademark, logo issue

Rediff.com13 May 2024

Mumbai-based Weizmann, part of a diversified group, will take to court its former partner Western Union Holdings, the American money-transfer giant, alleging that the United States-based company has imitated its trademark and logo. This, its lawyers say, constitutes a case of infringement and dilution of its intellectual-property rights.

Coming Soon: More Auto Exits From India

Coming Soon: More Auto Exits From India

Rediff.com23 Nov 2023

Of the 15 car manufacturing companies in India, eight have a market share of below 2 per cent, raising questions about their long-term future in a competitive market that has already seen Ford Motors and General Motors slam the door on India.

Why not reveal why security nod for MediaOne TV channel denied, SC asks govt

Why not reveal why security nod for MediaOne TV channel denied, SC asks govt

Rediff.com2 Nov 2022

The bench added that in a criminal case, a charge sheet is filed against the accused, and no matter how sensitive the charges are, they are disclosed to the accused, and in the present case, it is not even at that threshold.

Oust Ajit Pawar from alliance, says BJP leader as NCP fumes

Oust Ajit Pawar from alliance, says BJP leader as NCP fumes

Rediff.com28 Jun 2024

A Bharatiya Janata Party office-bearer from Shirur in Maharashtra's Pune district has sought the removal of Deputy Chief Minister Ajit Pawar and his Nationalist Congress Party from the ruling alliance, which also consists of Chief Minister Eknath Shinde's Shiv Sena.

Disney, Fox, Warner Bros to collab for sports streaming

Disney, Fox, Warner Bros to collab for sports streaming

Rediff.com7 Feb 2024

The CEOs have been discussing a collaboration for some time, according to two people with knowledge of the situation.

Marketing and the Katrina-Vicky Shaadi

Marketing and the Katrina-Vicky Shaadi

Rediff.com15 Dec 2021

'Don't you know, the best way for a wedding to be splashed across media platforms is to maintain a no-trespassing stance.'

How Modi Can Overcome Coalition Challenges

How Modi Can Overcome Coalition Challenges

Rediff.com19 Jun 2024

If the concerns over risking political capital are overcome, the long-term gains for the Indian economy will be immense, asserts A K Bhattacharya.

Adani Dethrones Ambani Again

Adani Dethrones Ambani Again

Rediff.com12 Jan 2024

The combined market capitalisation of Adani group companies increased to Rs 15.11 trillion last week. As a result, Gautam Adani's family raced ahead of Mukesh Ambani of Reliance Industries, reclaiming the title of India's wealthiest promoter.

Indian smartphone market dips to three-year low at 43 million in Q2: IDC

Indian smartphone market dips to three-year low at 43 million in Q2: IDC

Rediff.com14 Nov 2022

Smartphone shipment in India declined by 10 per cent to hit a three-year low of 43 million shipment in the July-September 2022 period, market research firm International Data Corporation said on Monday. The 5G smartphone share reached 36 per cent of total smartphones during the reported quarter with 16 million units at a slightly higher average selling price of $393, about Rs 32,000, apiece compared to $377, about Rs 30,600, in the previous quarter. "India smartphone market declined 10 per cent year-over-year (YoY) shipping 43 million units in July-September 2022.

Demand For AI Powered PCs Is On Rise

Demand For AI Powered PCs Is On Rise

Rediff.com29 Feb 2024

A computer with NPU can handle a wide range of tasks directly on personal devices without relying on a Cloud service.

FX derivatives mkt in a fix before new RBI rules

FX derivatives mkt in a fix before new RBI rules

Rediff.com11 Apr 2024

Exchange-traded currency derivatives volumes are likely to drop in view of new Reserve Bank of India (RBI) rules, casting a cloud over further participation of retail investors and proprietary traders. There are concerns that existing positions without any underlying exposure will need to be liquidated. Also, weighed down by dollar demand from local oil companies and weakness in its Asian peers, the rupee on Wednesday (April 3) ended at a new closing low of 83.44 versus the US currency.

GenAI Debuts In Lok Sabha Polls

GenAI Debuts In Lok Sabha Polls

Rediff.com30 Mar 2024

'This Lok Sabha election is more of a trial for GenAI content.'

My Advice To Youngsters Is...

My Advice To Youngsters Is...

Rediff.com5 Jul 2024

'To those who have just finished engineering or MCA or BSc, BBA, I will say they should take up whatever internship opportunities they are getting.' 'They should look for opportunities to learn the latest tools.' 'They should think innovative and try to solve problems. Only when you sharpen your skills, you will remain relevant.'

Maruti Suzuki has a blueprint to regain market share in SUVs

Maruti Suzuki has a blueprint to regain market share in SUVs

Rediff.com12 May 2022

Maruti's strategy for the SUV segment is to arrest the decline in customers for entry level hatchbacks.

Delhi FIR not first in country under new law; case dismissed, says Shah

Delhi FIR not first in country under new law; case dismissed, says Shah

Rediff.com1 Jul 2024

Union Home Minister Amit Shah said the Delhi case was not the first FIR registered in the country. He said the first case under the new laws was about a motorcycle theft registered in Madhya Pradesh's Gwalior at 10 minutes past midnight.

Adani, Qualcomm CEO discuss AI, semiconductors

Adani, Qualcomm CEO discuss AI, semiconductors

Rediff.com11 Mar 2024

Chip giant Qualcomm chief executive Cristiano R Amon and billionaire Gautam Adani on Monday discussed role of AI, semiconductors and edge appliances across markets in the fast changing global technology space. The two leaders met in Mumbai on Monday morning to discuss India's potential around semiconductors, AI and mobility, according to a social media post by Adani. While Qualcomm is big on designing and manufacturing semiconductors and wireless telecommunications products, Adani group had in 2022 bought a small quantity of fifth generation or 5G spectrum for private captive network deployment in ports, logistics and power generation among others.

Xavi to stay on as Barcelona manager

Xavi to stay on as Barcelona manager

Rediff.com25 Apr 2024

Xavi played for Barcelona for 17 years, making 767 appearances and winning 25 trophies, including four Champions League titles and eight LaLiga crowns.

Fall in other goods freight may put Railways' 2030 target off track

Fall in other goods freight may put Railways' 2030 target off track

Rediff.com10 Apr 2024

Indian Railways has managed to improve its freight volumes each year since the pandemic. However, its inability to add new industries and goods will pose a challenge for the national transporter in the wake of it setting an ambitious target of 45 per cent share in the national logistics by 2030. According to officials, the ministry of railways achieved 114 million tonnes (mt) of miscellaneous goods (classified as balance and other goods) in 2023-24.

Political Memes Are No Laughing Matter

Political Memes Are No Laughing Matter

Rediff.com12 Apr 2024

'In India, political parties want to portray their leaders as cinematic heroes critical of their opponents.' 'This is where memes come into play.'

When Karan Johar Yelled, 'Are You Mad?'

When Karan Johar Yelled, 'Are You Mad?'

Rediff.com18 Jul 2024

'When Bad Newz was given to me to direct, the first thing I did was go back to my childhood.' 'It's an ode to Hindi cinema.'

MCC Committee recommends at least 3-match Test series

MCC Committee recommends at least 3-match Test series

Rediff.com9 Feb 2024

A minimum of three-match Test series and the home team footing the bill of the visiting side in a bilateral contest are some of the recommendations made by the MCC's World Cricket Committee.

Did Sebi 'scuttle' Sony-Zee merger deal?

Did Sebi 'scuttle' Sony-Zee merger deal?

Rediff.com24 Jan 2024

Days before Sony Group pulled the plug on the $10 billion deal, Zee group founder Subhash Chandra had written to Finance Minister Nirmala Sitharaman, blaming Sebi for trying to "scuttle" the merger of its flagship media firm Zee Entertainment Enterprise with the Japanese firm and subsequent investment in the merged entity. Alleging market regulator Sebi is "acting with a predetermined mind", the Zee group patriarch requested the finance minister to take the necessary steps "to safeguard the interest of the minority shareholders of Zee". Chandra in his letter dated January 16, seen by PTI, said Zee and all other people have been cooperating in the investigation related to the alleged fund diversion by promoters and expressed concern over a new notice issued by the market regulator to former directors of Zee.

AstraZeneca withdraws COVID-19 vaccine globally: Report

AstraZeneca withdraws COVID-19 vaccine globally: Report

Rediff.com8 May 2024

Pharma giant AstraZeneca's Covid-19 vaccine is being withdrawn worldwide after the company acknowledged for the first time in court documents that it can cause a rare and dangerous side effect, according to a report in the British newspaper The Telegraph.

Social media: 2019 election battleground

Social media: 2019 election battleground

Rediff.com30 Mar 2019

'Political parties and leaders understand the impact the new media can have on outcomes.' 'From treating them as broadcast tools five years ago, now they look at them as arsenal that can potentially change electoral outcomes.'

Where Does Superstar Vijay Go From Here?

Where Does Superstar Vijay Go From Here?

Rediff.com2 Jul 2024

A new entrant, whether a popular actor or not, has not been able to sweep the polls, as their fans had hoped for. Given a proven pattern, it should hold true for Vijay as well. Or, something drastically has to happen between now and 2026, asserts N Sathiya Moorthy.

'Terrorists Hit, Run, Hide In Dense Doda Jungle'

'Terrorists Hit, Run, Hide In Dense Doda Jungle'

Rediff.com25 Jul 2024

'The jungles of Doda covers about 250 km.' 'Sleeper cells are providing active help to the terrorists.' 'The terrain and situation is such that it is not possible to keep track of every inch.'

Will TDP, JD-U Toe BJP Line On Hindutva?

Will TDP, JD-U Toe BJP Line On Hindutva?

Rediff.com5 Jun 2024

The TDP and JD-U will have a lot to answer inside Parliament, day after day, session after session, notes N Sathiya Moorthy.

Social media stirs the Bollywood plot

Social media stirs the Bollywood plot

Rediff.com8 Nov 2018

Social media teams ensure there is something new around the movie every few days and as the release date nears, every few hours.

'It will take time for market to recover'

'It will take time for market to recover'

Rediff.com21 Dec 2021

'The correction could take two to three months and traders need to be careful.' 'For investors, this could be a good time to nibble in.'